Job Description
Job Title: BDR – Multiples
Location: Paisley/West Coast
Contract and working pattern: 37.5 hours per week
What we’re looking for
As a Business Development Representative for AG Barr, you will support our Local Business Development Managers with the Focus 5 AG Barr brands as the key in store drivers. You will work closely with the LBDMs to ensure that AG Barr products appear in the right place, at the right time and in the right quantities. Each BDR has a defined territory of stores and will develop model store status using the mults scorecard methodology.
- Health Safety and Wellbeing – priority at AG Barr and core part of the culture.
- Activate LBDM made agreements both locally and regionally.
- Build brand awareness through excellent execution at the point of purchase.
- Manage a mixed territory of multiple calls (development stores) – minimum 7 calls per day.
Our team mission is to add value by ensuring:
- Growth of brand distribution through multiple retailer education.
- Deliver relentless focus on perfect execution to drive ROS.
- Support company brand ambitions and innovation in the multiples sector.
This position is primarily responsible for:
- Educating retailers about AG Barr’s core brands within a given territory of multiple outlets.
- Merchandising our brands in the best way in each outlet to build maximum sales rate.
- Creating impactful visibility to drive consumer awareness and impulse purchase.
Key Job Targets/Measurements are:
- Improving the scorecard score of your overall territory.
- Improving the outlet score of each call on your territory from its baseline.
- Improving the distribution of key brands in line with the company marketing plan.
What you’ll bring
- Full driving licence essential.
- Strong communication skills.
- Comfortable working directly with alcohol products, including our Funkin Cocktails line.
- Teamwork and good personal leadership.
- Self motivated with the ability to work unsupervised.
- Good standard of presentation skills.
- Ability to communicate internally using account performance data and demonstrate strong in store execution.
- Fluent in English.
- Flexibility to attend monthly team meetings that may require overnights.
You will also demonstrate our AG Barr behaviours of Being Honest, Accountable, Connected and Brave.
What we offer
We believe in creating a diverse and inclusive culture where your voice can be heard. Our employees are critical to our success and we invest in developing their talent.
We offer a competitive salary and benefits package which includes:
- Uncapped bonus linked to business performance.
- Defined contribution pension.
- Up to 34 days holiday (depending on shift pattern).
- Flexible holiday trading.
- Flexible cash pot to spend on benefits.
- Healthcare cash plan.
- Flexible benefits such as discounts & cashbacks, gym memberships, technology purchases, etc.
- Life assurance.
- Save as you earn scheme.
- Staff sales discount.
- Free AG Barr products throughout your working day.
- Annual salary review.
- Ongoing professional development and access to learning & development programmes and content.
We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.