Veterinary Equipment Consultant


Job Description

Job Title: Veterinary Equipment Consultant

Location: North of England / Scotland

Salary: In the region of 40,000 + generous commission package

Job type: Full-time / Permanent

Due to further expansion, Burtons, a renowned leader in the veterinary industry, is currently seeking a highly motivated Veterinary Equipment Consultant to cover the North of England and Scotland and join our dynamic team. As an integral part of our growing organization, you will receive a competitive salary, a comprehensive benefits package, and abundant opportunities for professional growth in our thriving business. We place a high value on dedication, innovation, and excellence, and we eagerly welcome a talented individual to contribute to our success

About the role:

As the Veterinary Equipment Consultant, you will be entrusted with the critical responsibility of achieving sales revenue and margin targets within your assigned region. Your primary focus will revolve around cultivating existing relationships while identifying and capitalizing on new business opportunities. Building strong and lasting business partnerships, you will strive to deliver exceptional levels of customer service, ensuring our clients receive unparalleled support and satisfaction. Reporting direct to the Sales Manager


  • Provide feedback on developing and emerging trends within the market
  • Present, promote, and skilfully sell our extensive range of products and services (including all elements of the Burtons equipment aftercare support services – both maintenance and training), Using compelling and persuasive language to effectively engage existing and potential customers
  • Conduct informative visits to veterinary practices to educate staff and customers on the various benefits of our products and services, ultimately driving sales
  • Manage and develop existing customer accounts, fostering enduring relationships, while actively seeking to expand our customer base
  • Engage potential customers proactively through self-generated activities and diligent lead follow-up
  • Provide valuable educational support to veterinary practices through compelling demonstrations, training sessions, presentations, and CPD events
  • Act as a dedicated representative of the company at conferences and exhibitions, effectively showcasing our products and services as needed
  • Ensuring personal conduct that always upholds the reputation of Burtons, as a key frontline representative of a well-respected business in the veterinary sector
  • Analyse territory and lead generation potential, monitoring sales progress and maintain CRM records accordingly
  • Utilize your industry knowledge to contribute to the team’s efforts in sourcing and introducing new products to the market
  • Actively participate in departmental meetings, contributing constructively to discussions and sharing valuable insights
  • Meet and exceed personal and company Sales targets
  • Provide after sales support to all customers within your territory and addressing customer complaints and concerns in a timely and effective manner
  • Agreeing and ensuring payment terms with customers from the point of sale, within company policy on customer accounts
  • Liaise with Sales Coordinators to keep up to date with current and outstanding orders, ensuring timely deliveries on outstanding orders and projects
  • Liaise with Accounts department as required regarding credit limits and payments
  • Liaise with Product Group Managers, the Clinical Team, and other dedicated specialists within the company to provide customers accurate information, training, and support
  • Completing all initial and any subsequent update product training with the required diligence and attention to remain fully conversant in the company’s current product and service offerings
  • Observe and follow company Health & Safety rules and regulations

Skills Required:

  • Veterinary nurse qualification or equivalent (Minimum 3 years’ experience) or proven track record in veterinary sales
  • Excellent selling, communication, and negotiation skills
  • Knowledge and experience in areas such as Anaesthesia, Dental, Monitoring, Animal Housing, Ultrasound, X-Ray, (desirable)
  • Professional personal presentation
  • Demonstrable interpersonal skills, capable of effectively interacting with individuals, addressing customer needs, and engaging diverse groups
  • Commercially aware, ideally with knowledge of sales processes & presentations
  • Strong organizational skills, ability to work under pressure, and meet deadlines
  • Confident in managing your schedule and understanding the key requirements for success in this role.
  • Customer-focused with exceptional attention to detail
  • Highly personable, with a genuine desire to develop an in-depth understanding of our business and customers
  • Flexibility and willingness to work evenings, weekends, and occasionally travel for events such as trade shows


  • Competitive salary and commission structure
  • Opportunities to train and progress
  • 33 holiday days per year (inc. Bank Holidays)
  • Contributory pension scheme
  • Staff events, such as the Big Summer Party and Awards Scheme

Take the next step in your career by applying today

Candidates with experience or relevant job titles of; National Account Manager, Senior Business Development Manager, Nationwide Sales Manager, Sales Director, Business Development Director, Key Account Manager, Regional Sales Manager, Senior Sales will be considered for the role